Part of last year’s fleet, lined up at the Larz Anderson Museum near Boston and awaiting drivers. Our signature event drew record attendance in both cars and people in 2012. NEMPA members, don’t be left out! The annual Ragtop Ramble & Crustacean Crawl will take place on July 18 and kick off with the Boston Harbor dinner [...]
Subaru car line manager Todd Hill and communications executives Infante and Jessica Tullman came to the Automotion garage in Middleboro, Massachusetts, on April 11 to show off the 2014 Forester, both the normally aspirated 2.5i and turbocharged 2.0XT models.
Online registration for the NEMPA-MIT conference—Mass vs. Efficiency: Hitting the Automotive Sweet Spot—and the annual awards dinner, both on May 9, is now open
On the evening of March 14 a team from Nissan led by Northeast PR Manager Steve Oldham visited the NEMPA clubhouse (aka Automotion global HQ, aka Bugsy’s garage) for pizza and dessert, and to show off their new-for-2013 Pathfinder. Oldham brought Dan Passe, Nissan Senior Product Manager, and Product Planner Adam O’Shaughnessy.
NEMPA isn’t often visited by carmakers unless they have a formal presentation to make, but when five representatives of VW’s national communications team stopped by one evening after Thanksgiving, it really was simply to meet, greet and socialize.
Sixty percent of people shopping for a new car today are looking in either the compact-SUV or the midsize-sedan segments. “Combine those two groups and you have what we call the ‘Super Segment,’” Mike Murphy, Ford’s Global C-Car marketing manager, told NEMPA. Furthermore, by the end of 2013 compact SUVs are projected to account for 50 percent of all SUV sales.
Eighteen NEMPA members and Ford staffers gathered at the Venezia Restaurant on the Boston waterfront on August 16 for an informal evening with Eric Kuehn, chief engineer for Ford’s Global Electrified Programs.
NEMPA’s 15th Ragtop Ramble & Crustacean Crawl set all-time records for participation, with 44 cars divided among 70 people for the drive to Maine on Friday, July 20.
Automakers & Media celebrate 15 years of awards and 25 years of NEMPA
Even to NEMPA it was a surprise when Bentley Motors adopted Boston as its second home in 2010, and installed a sales and marketing office at Copley Place under president and COO Christophe Georges. But the US-especially southern California, Florida and New York-has traditionally been Bentley’s best market, only surpassed by China in the first half of 2012.
